Let’s talk about something that trips up even the best of us: procrastination. You know that feeling when you want to create content but can’t quite get started? Maybe you overthink the setup, wait for the “perfect” moment, or tell yourself you’ll do it when you have more energy.
Here’s the thing: procrastination kills your creativity. But the good news? You can beat it — and even learn to enjoy the process.
Here are three ways to stop procrastinating and start creating videos you actually feel good about.
1. Always Be Ready to Shoot
Don’t overcomplicate your setup. The easier it is to record, the more likely you’ll do it.
You don’t need fancy lighting, big rigs or an editing studio. All you really need is:
- A simple tripod or fold-up stand (bonus if it doubles as a selfie stick).
- A wireless mic so your sound stays clear wherever you are.
That’s it. When your setup is simple, you can record anywhere — in your car, on a walk, while travelling. Inspiration doesn’t wait for a perfect backdrop, and neither should you.
2. Start Even When You Don’t Feel Like It
Here’s a secret: you don’t have to feel inspired to start — the act of starting creates inspiration.
Some days you’ll want to do anything but record. Do it anyway. Turn on the camera. Start talking about something you care about. Once you get going, the ideas begin to flow.
You’ll find that even if the first take’s a mess, it gets your creative gears turning. Sometimes, one messy video can spark three new ideas. Action is the antidote to resistance — every single time.
And if you’re not feeling your best? Don’t stress. Authentic beats perfect every day of the week.
3. Keep a List of Video Ideas
The easiest way to get unstuck is to already know what to talk about.
Keep a notepad, a notes app, or even a voice memo file where you capture ideas as they come — while driving, reading, or coaching a client. Inspiration strikes randomly, and if you don’t catch it, it disappears.
Then when it’s time to shoot, scroll through your list. Out of ten ideas, two will always feel right for that moment.
Bonus Tip: Use Video Prompts to Get Started
If you haven’t already, check out my free video prompts in the Authentics Resource Library. They’re designed to help you create natural, unscripted videos that feel like real conversations - no stiff lines or endless retakes.
Because here’s the truth: people need to hear you. They need your message, your voice, your energy. And the world doesn’t get that if you’re stuck in procrastination mode.
So keep it simple. Take action. And start sharing your brilliance, one imperfect video at a time.
